A.N.D. Studio

A.N.D. Studio is an independent design and branding studio based in Huddersfield, West Yorkshire. We are here to bring clarity, value and distinction to brands with design and ideas.

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Huddersfield Students' Union — Elections Campaign Identity 2013

Huddersfield Students’ Union

Once again we had the opportunity to work with the marketing team at Huddersfield Students’ Union on their most important project of their year — the student elections.

We had a strict brief to strengthen the overall engagement from previous years. This included having a greater turn out in voters and to increase the number of students’ standing for election.

Our idea was based around a visual system that put students’ at the heart of the campaign branding. By covering the faces of the models this allowed the audience to project them-selves onto the campaign imagery.

Both criteria from the brief were met with a substantial rise in overall voters and the HSU’s highest number of election runners than in previous years.

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